It's Results that Matter, Right?

All the claimed expertise in the world counts for nothing - and won't help your business a jot - if it doesn't produce real results.

That's real, visible, tangible results that lead to more customers, clients and cash flow into your business...

Well, if it's results you want, take a look at the case study we recently uploaded to our website. It shows some of what we've achieved with one of our clients over the last few months. In fact, we've helped her create a whole new business as well, but what you see in the case study is how our marketing has given her total domination in her local market and a very healthy chunk of the national market, too.

You can see the real, tangible, visible results in full colour at http://www.cinnamonedge.co.uk/case-study-1

Just click the link on that page to see the report (and save it, print it or pass it on if you wish).

Roy

Crack On !! are Cracking On

We're pleased to have been able to help Crack On !! set up an email newsletter system today.

This means you can sign up at the Crack On !! website and receive regular coaching, motivation, encouragement and news from the Crack On !! team and their rota of coaches and motivational speakers and writers.

The first newsletters will be loaded over the next few days but you can sign up as soon as you like. Just go to www.crackon.biz !!

Roy

Another Google Change

The latest change from Google is definitely an improvement for online marketing professionals like Cinnamon Edge, even as it might seem like a slight backward step.

That's because the latest version of Google's Keyword Tool is more user-friendly and more accurate than the hotch-potch of versions they've had us put up with in recent months.

By removing search data relating to their content network and 'second tier' search engines like Ask.com and AOL, Google now gives more conservative search estimates that are more likely to reflect the results we can achieve in the real world.

And by making the interface more user-friendly - like it used to be - they've suddenly made it the best place to start your keyword research - just like the good old days.

Well done Google, we say.

Roy

PS. We're still keeping a very close eye on Google's Local Search changes and a picture is starting to emerge.

What's interesting is where Google is getting the text snippets they use in the search results. Very often in the past this was the home page description.

Now when you look at the example below it appears they're using the first few lines of text from the home page (A) OR the first few lines from an interior page (B) OR they're not including any text at all (C).

There are more changes to come as things settle down, we can all be sure of that!