Search Engine Domination with Cinnamon Edge

Search Engine Domination with Cinnamon Edge

Here are the slides we used for our Search Engine Domination workshop in June of this year. For a real live presentation, in-house training or more information, call us on 01284 767 193 or email info@cinnamonedge.co.uk

Roy

Why Does My Website Need SEO?

When we talk to people about Search Engine Optimisation, we're often reminded that a lot of people don't appreciate the importance of it for their business.

This is usually for one of three reasons:

1. They don't get much business through their website
2. They don't know what SEO is
3. They have an idea what SEO is but think it sounds complicated and therefore expensive

I think we can skip number one for now.

To answer number two - SEO is the process that makes your site more search engine friendly or 'optimised' so it appears higher than your competitors' sites in the search results. This brings you more of the 'traffic' or website visitors, meaning your business is seen by a lot more of your potential customers.

Well over 90 percent of visitors will go to the websites listed on page one of Google.

In answer to three - yes, SEO can be a bit too 'techy' for some people, and too time-consuming for others. This means you will probably need to pay someone else to help you. However, for a local business, SEO isn't always that difficult, and assuming you have a good product and know how to 'convert' enquiries to sales the investment will easily be covered by the extra sales you make through your website.

And point number one? Well, if no one is finding you online, even the most stunning website won't bring you sales. Whereas we've seen the ugliest websites you could imagine making their owners all the sales they can cope with - because they get all the visitors their competitors miss, and that's simply because they're above their competitors on Google, Bing and Yahoo.

That's why Search Engine Optimisation matters, and that's why SEO is one of our most important services, even if it's not the easiest to sell!

Roy

PS. You might have been approached by companies offering SEO link-building services, and link building is certainly a big part of SEO. However, the way we approach SEO means our clients usually get much more than just their website on page one. What we achieve is more like Search Engine Domination, with multiple appearances that make our clients almost impossible to ignore. We can also create a presence for you on Facebook, Twitter, YouTube and others.

PPS. Test us out now. Try looking for "foot care Kings Lynn" or "Flatpack assembly Suffolk" on Google and see if you can guess which companies are clients of ours!

PPPS. Then contact us if you'd like to see similar results for your business. Email info@cinnamonedge.co.uk or call 01284 767193 for a no obligation chat.

It's Results that Matter, Right?

All the claimed expertise in the world counts for nothing - and won't help your business a jot - if it doesn't produce real results.

That's real, visible, tangible results that lead to more customers, clients and cash flow into your business...

Well, if it's results you want, take a look at the case study we recently uploaded to our website. It shows some of what we've achieved with one of our clients over the last few months. In fact, we've helped her create a whole new business as well, but what you see in the case study is how our marketing has given her total domination in her local market and a very healthy chunk of the national market, too.

You can see the real, tangible, visible results in full colour at http://www.cinnamonedge.co.uk/case-study-1

Just click the link on that page to see the report (and save it, print it or pass it on if you wish).

Roy